Noviply – refurbishing reimaginedA family business for the laptop refurbishing market
Noviply has stood since 2021 for innovative solutions in professional laptop refurbishing. We develop and produce in Germany products so simple to use that anyone can apply them in moments – regardless of location, qualification or experience. That’s how we help refurbishers across Europe work faster, more efficiently and at higher quality.
Applied by anyone in seconds.
How the idea for Noviply came about
The Noviply story begins with a concrete challenge from everyday refurbishing – and one weekend that changed everything.
Starting with cover films
Benjamin Sen first developed special cover films that hide wear marks on laptop housings and visually upgrade devices – originally for a single customer, to make their refurbishing processes more efficient.
Innovative keyboard stickers
Following another request, Benjamin took a laptop model home – and over one weekend developed model-specific, precision-cut keyboard stickers that go on in seconds. The starting signal for a new generation of keyboard stickers.
The team grows
In December 2024, Michael Sen and Matthias Kücükkaplan joined Noviply and have since driven the company’s further growth significantly.
Launch of the display films
In late 2025 the display films were officially launched, adding another refurbishing solution to the portfolio.
Patent application & next generation
Noviply filed a patent application for its latest keyboard-sticker technology. A specially developed printing and finishing process creates an active bond between keyboard and sticker – visually and to the touch clearly higher quality, at max. 50µ instead of the previous 100µ. This reduces material use, waste and CO² emissions. Printing systems can also be installed directly at the customer, so keyboard stickers can be produced on site.
The team behind Noviply
A close-knit team with decades of experience in sign-making, entrepreneurship and refurbishing.
- Product development, strategy & marketing
- In marketing and sign-making since 2012
- Experience in film production & processing
- Creator of the signature keyboard stickers (2021)
„Products must be so intuitive that anyone, anywhere, can apply them in seconds.“
- Sales & customer service, first point of contact
- Over 15 years of entrepreneurial experience
- In the refurbishing sector since 2024
- Focus on long-term customer relationships
Makes sure customers across Europe are looked after quickly, reliably and personally.
- Production, technology & shipping
- Over 14 years of entrepreneurial experience
- Active in refurbishing since 2024
- Guarantor of quality and on-time delivery
Makes sure every Noviply product reaches the customer in perfect quality.
Our mission at Noviply
We make the refurbishing market simpler, more efficient and more scalable.
We firmly believe the future of refurbishing lies in extreme simplicity. That’s why we develop and produce solutions that let companies refurbish laptops faster without sacrificing quality. Skills shortages and rising wages are a reality – so processes must be designed the way we conceive them: with no need for skilled staff, no tools, fast yet high in quality. Every Noviply product follows exactly this principle.
Why Noviply?
Our products are different – because they are consistently built for maximum efficiency. Six reasons that speak for Noviply:
Made in Germany
Developed and produced in Germany – for reliable, consistent quality.
Model-specific premium solutions
Cut to the millimetre instead of universal compromises – a perfect fit for every device.
Application in seconds
Applied by anyone in seconds – no tools, no training, no skilled staff.
Consistent quality
The same results even at high volumes – predictable and scalable.
Innovative materials & processes
Continuously refined – thinner, higher quality and more resource-efficient.
Family-run
A family business with a long-term vision – and personal customer closeness.
A family business – today and in the future
Noviply is a family business – and will remain one. These values guide us:
Become part of our mission
Whether you refurbish 50 or 50,000 devices a year – Noviply helps you work faster, more efficiently and more profitably.
Frequently asked questions about Noviply
Here are the most important answers about Noviply, our team and our mission.
Noviply is a family-run company from Germany that has developed and produced model-cut films and stickers for professional laptop refurbishing since 2021 – for cover, display, touchpad and keyboard.
Noviply was founded in 2021 by Benjamin Sen, who to this day leads product development, marketing and strategy. Since December 2024, Michael Sen and Matthias Kücükkaplan have strengthened the team.
The principle describes Noviply’s product philosophy: all products are designed to be so intuitive that anyone can apply them in seconds – with no expertise and no tools.
Noviply relies on Made in Germany, model-specific premium solutions instead of universal compromises, application in seconds, consistent quality at high volumes and innovative, resource-efficient materials – as a family business with a long-term vision.